Today, I had the honor of one of my articles appearing on MediaPost. I mean it when I say “honor” as I have found the MediaPost newsletters and websites to be populated with some of the most generally useful articles. (There are also some other great sites out there too but I find myself coming back to MediaPost time and time again.) (more…)
It’s a contest! I’m giving local Boston-area Twitterers a chance to win a fabulous evening full of fun and good food. (Or, non-local too if you can get yourself to Waltham, MA on April 7th on your own!) Hoping you all can help me publicize a good cause in return. (more…)
A few weeks ago on #journchat, we were asked for the definition of PR 2.0. I offered up “connecting your story to your community using today’s social media tools and technology.” Of course, I knew that I would get dissension on that because I was “forgetting” the professional media. (more…)
Yuppers. I’m gonna get to run a contest, or two, on my blog and via Twitter.
I went to a very cool Tweetup at WBUR this week. (Lots of my Social Media heroes were there…like a kid at Christmas, I didn’t know where to turn first.) While there I got to be involved in a conversation about hyper-local news. While #journchat has hosted many a conversation about the future business model for the media, participants in this conversation seemed to have some real concrete and feasible ideas. (more…)
Trying to get my retired schoolteacher mother to understand social media…
I compare Twitter to a constantly changing conveyor belt buffet of thoughts, ideas and stories that scrolls past you. You see an interesting dish, reach out and sample it. If it is interesting, it might turn into a meal but otherwise it is a snack. (Unless it is #journchat or #GNO and then it reminds me of the “I Love Lucy” chocolate factory where the conveyor belt keeps the truffles coming faster and faster. I end up looking like Lucille Ball hiding chocolates in her cheeks like a chipmunk.) (more…)
Last night I had the rare opportunity to chat with another kid marketer in the Boston area about social networks for kids, online communities for kids, privacy,and COPPA (Children’s Online Privacy and Protection Act). I say ‘rare’ because Boston isn’t really considered a mecca for consumer brands much less kid-focused brands and properties. We’re here but our density is low. (more…)
