As you probably know by now, I created a monthly product launch party and networking event called Mass Innovation Nights.  It’s a free opportunity for innovators and inventors of every kind to launch their products in front of social media enthusiasts and get some visibility.  Before I dive in on this topic, I want to make sure everyone understands that this blog post is NOT referring to the presenters at my event because, unfortunately, I’ve never actually SEEN any of them.  (I tend to be running around making sure everything else is working like it should.) I am sure that ALL the presenters at Mass Innovation Nights follow these commonsense guidelines on preparing to present their companies and products. (more…)

Except they aren’t really strangers.  I “know” them from social media. (more…)

Recent experience making me wonder if some companies have so much business that they are actively discouraging new customers. (more…)

Just got back from Vermont (we go every year) where I spent a week kayaking, canoeing, sailing, bike riding, etc.  Here’s what I learned: (more…)

A friend of mine asked me some questions about Twitter and since I was answering one person, thought others might find this useful too! Paula wanted to know where/how/why complete strangers suddenly start following her. (more…)