While AI might make iterations come together faster, ongoing content development requires a framework for producing effecting writing.
AI, Writing, and Desk Set
Press releases aren’t magic
Press releases can help get the attention of key journalists, advance your story, or drive visibility. What they can’t do – is work magic!
The Secret Weapon Behind Consistent Brands: Your Brand Guide
If you have done any research into marketing, you may have heard of the 7-touch point rule. This is the idea that it takes at least seven interactions to grab someone’s attention enough to make them convert or purchase your offering. But how do you make those touches count? The answer is branding. A consistent brand goes far beyond design. It encompasses your messaging, core values, target audience personas, and more. Unfortunately, many businesses jump into marketing without this crucial foundation […]
Does your Website Pass the Test? QUIZ
Is your website working for your business—or against it? Take our quick 10-question Website Health Check Quiz designed for solo entrepreneurs, startups, and small to mid-sized businesses. Discover if your site meets modern web standards for mobile responsiveness, branding consistency, lead generation, and more. If you score 5 or more, it might be time for a website refresh—and Carlton PR & Marketing is here to help you build a site that converts.
How to get the most from your event photographer
A good photography plan will ensure your money and time are spent well and you have great pictures for years to come.
Boost Your SEO: Grab Your Keyword Planner!
Keyword planning is an essential first step before investing in SEO services. By aligning your team, defining your goals, determining a budget, and researching potential keywords, you’ll set yourself up for long-term success.
AI and Marketing Agencies: Best Practices
As we enter 2025, there are more options than ever to create content thanks to the proliferation of AI and LLM tools. But just creating content isn’t enough. You need great content to break through and get noticed in a crowded market.
Writing for Search Engine Optimization
Writing for SEO makes a huge difference in how searchable your website is to potential customers. Here are some tips to boost SEO.
Work From Home Team-building
At our office we used to do different group activities – catered group lunch, potluck, group training or learning something new. We all started working from home in early March and closed the office in July so our activities need to be a little different now.
School’s Out Forever
With moms, dads, kids, dogs, cats, and squirrels working from home, parents are running ragged. Here are a few tips to help you cope with the stress of working, schooling, and living at home.