Archive for Fun Stuff
Opportunistic Public Relations: The Super Bowl Edition
Every year, the Super Bowl stories appear like clockwork, even if the local team isn’t headed to the Big Game. Like death and taxes, you can count on these stories:
New Year Resolutions – or Not!
I’m not a big fan of New Year Resolutions. What’s the point, really? You sit and think about all of the things you wish you did better the previous 365 days and then promise yourself you’ll fix them in the next 365 days. Doesn’t sound very healthy to me to jump on the “I promise [...]
Seriously folks: Serious marketing for serious people
Or, conversely, funny marketing for funny people? Last week I participated in a pitch contest event run by The Capital Network. Like most pitch events, most of the startup entrepreneurs were there for the connections and not really interested in the $100 gift card and bottles of wine prizes. (Although nice…) But one entrepreneur took [...]
Are You Making Marketing Hard? (Iced Tea)
With the hot weather in Boston, we’ve been drinking a lot of iced tea. We make it in a gallon jug. Boil the water, throw in the tea bags and then, “Bingo,” you have tea. Refrigerate or serve over ice. Not difficult. In fact, simplicity itself.
Words with Friends – Connection Tool
I was never one for Scrabble. Even though I love to read and write, and consider myself the possessor of a diverse vocabulary, the little white tiles never did much for me. Until now.
Summertime, and the Living is Easy?
Summer is either the best or the worst time for getting anything done in the business world, depending on whether you talk with a glass-half-full or glass-half-empty type.
Just a game? The Quest for Innovation
On Friday I was part of a team involved in The Quest for Innovation — a unique initiative bringing together the New England innovation economy to celebrate entrepreneurship and innovative advances in Boston. The MassInno team — brought together under the flag of the innovation-focused event I run monthly in Waltham, was evenly divided between [...]
The Evil Genius that is Peter Shankman
In the comic books, the mad scientist is intent on taking over the world through devious means. Some nefarious plot will lead to utter chaos and ruination for the good guys and a world controlled by the evil genius. Sometimes, you get the world domination play in real life.
This is a Job for Mythbusters
I’m running my fingers through my hair and trying to decide if I’ve been a victim of a drive-by marketing campaign.
Teaching Curiosity
Last night I attended the Geek Girls dinner in Cambridge’s Betahouse (a shared workspace for entrepreneurs.) I’m probably not geeky enough to be a full-fledged member of Geek Girls but I love and appreciate my sisters in tech enough where they kindly overlook my own lack of tech credentials.