How Will Newsday Make Money Online?

Newsday, the NY tabloid-style newspaper, has announced that it will begin charging for access to its news online.   Meanwhile, sadly, the Rocky Mountain News is no more.  Other newspapers are in deep financial trouble — The San Francisco Chronicle comes to mind.  Paul Gillin and others chronicle the incipient demise of the print journalist on the blog Newspaper Deathwatch.  One of my follows on Twitter is the baby-faced The Media is Dying.  TMID’s tweets are a regular drumbeat, pounding out […]

Twitter IS Hyper-local news

I went to a very cool Tweetup at WBUR this week.  (Lots of my Social Media heroes were there…like a kid at Christmas, I didn’t know where to turn first.)  While there I got to be involved in a conversation about hyper-local news. While #journchat has hosted many a conversation about the future business model for the media, participants in this conversation seemed to have some real concrete and feasible ideas.

Information overload

Trying to get my retired schoolteacher mother to understand social media… I compare Twitter to a constantly changing conveyor belt buffet of thoughts, ideas and stories that scrolls past you.  You see an interesting dish, reach out and sample it. If it is interesting, it might turn into a meal but otherwise it is a snack.  (Unless it is #journchat or #GNO and then it reminds me of the “I Love Lucy” chocolate factory where the conveyor belt keeps the […]

Marketing to kids? Understand COPPA

Last night I had the rare opportunity to chat with another kid marketer in the Boston area about social networks for kids, online communities for kids, privacy,and  COPPA (Children’s Online Privacy and Protection Act).  I say ‘rare’ because  Boston isn’t really considered a mecca for consumer brands much less kid-focused brands and properties.  We’re here but our density is low.

Media Relations via Twitter

Lately I have been reading a lot of “PR is dying”, “PR is dead” articles because there is also the perception that the media is dying.  (There is even a Twitter feed called “The Media is Dying” that catalogs the comings and goings of the media world — mostly the goings.) A lot of people are attributing the perceived coming demise of PR to social networks – why do we need a special group of professionals to deal with traditional […]

I am buzzword compliant

I had another one of those conversations today.  It’s a normal, everyday conversation with someone who knows me and who has known me for at least a couple of years.  More than just a casual acquaintance but someone who is in my home for a meal.  A real world friend.

Twitter 102

Twitter 102 from Bobbie:  Or, Before you Twitter I’ve read a bunch of articles that are either called Twitter 101 or should be.  They all adequately describe what Twitter is and how you should use it, even how to get started.  Some of those articles are downright genius – but I still find myself standing on street corners, in the office, at Starbucks and on the T, describing Twitter and explaining how I use it to someone, maybe even you. […]