I spent a couple of hours yesterday hanging out in Harvard Square waiting for my older son to finish a Boy Scout merit badge “camp.” I did what I usually do when I have time on my hands, headed for the bookstore. (In this case, the Harvard Coop.) I had a list of books that I have been meaning to pick up and random browsing in a bookstore is one of my favorite hobbies — not an inexpensive hobby. I picked up Chris Brogan’s book, Social Media 101, which I knew from reading his blog was a collection of blog posts. The book is (supposedly) intended for people who are still a little unclear about social media. But I still bought the book. (There’s another blog in my future about the book itself.) Why? Because I read books for inspiration.
I also bought Seth Godin’s book, “All Marketers are Liars.” I’ve been doing branding and messaging for various companies for several years but with a number of messaging projects on my plate right now, a little inspiration never hurts. The book now has a number of “stickies” stuck to it with various random thoughts and in one case, a breakthrough thought. (At least I think it is and the company I am doing it for is going to love it too!)
I’m not sure why I prefer book reading for inspiration over my online ramblings. Maybe it is the sense that I might not ever find my way back to my source of inspiration. (I have used Webnotes to track my wanderings and I love the tool for allowing me to show clients what I am talking about and point out different things online.) Or maybe I feel compelled to write something down and can rarely locate later the little scraps of people I write on. (I tend to tuck the stickie notes into the book and I try to leave the books in the same place at home so I know where they are. Have you ever noticed that when you live in a two story house, whatever you are reading tends to be on the wrong floor when you want it?)
How do books inspire?
What books have inspired you?
HTTP Error 400. The request is badly formed..