Homework for My Social Media Students

As many of you know, I sometimes teach social media seminars through the local community education program (as well I do private social media “tutoring.”  I have classes coming up in 2011 in Twitter and using social media to promote your blog.)  Many people benefit enormously from seeing someone else doing it and explaining it, more than reading a book or any of the numerous blogs out there — but there are wonderful books and blogs out there.  This blog […]

Ford Tweetup – Lessons Learned

This week Jeff Cutler (@jeffcutler) and Christine Koh (@bostonmamas) were the oh-so-gracious hosts for the Boston #fordtaurus Tweetup (see the new Ford Taurus SHO and drive it!)  The local event was part of a grand tour (The Summer of Taurus) for the new cars, pairing the vehicles in different cities with local Twitterati/bloggers and a (semi-random) Ford executive.  (Boston’s event brought Corporate Counsel David Leitch out from Detroit.)  There were lots of interesting PR, Social Media, events and business lessons […]