Marketing Elephants

I used to use the circus as a device to explain marketing to people.  Here’s marketing by way of the Big Top. 

Old School PR – Is it Dead?

I started working in PR back “in the day.”  I make interns giggle when I tell them about editing press releases by crossing out letters and words, using White-out and actually taping pieces of paper together to add additional information.  We usually sent press release drafts to clients via courier or the mail.