SEO and Press Release Basics
We’ve written about press releases and Search Engine Optimization before but we’ve had some questions on the topic lately. You know we frequently recommend press releases which have been optimized. Here are some basics:
SEO and Press Releases
LOTS of people don’t realize the connection between press releases and Search Engine Optimization (SEO).
PageRank for Dummies: 9 Deceptively Easy SEO Tricks
This week I’ve been busy putting together various marketing plans for 2010. My simple nine-step action plan for increasing PageRank for one site is a lot more work than it sounds like. Can you spot the steps that will require practically full-time resources? Morale of the story: SEO, it’s real work.
Three Questions from Social Media Club Boston
Last night I went to the Social Media Club meeting (#SMCBoston) held at Hill Holiday’s State Street offices. Hill Holiday kicked things off with a multi-media overview of their incredibly creative Chili’s campaign (using P.J. Bland’s.) I loved the idea of using social media to “activate assets.” (Sounds like Joss Whedon’s Dollhouse, doesn’t it?) And, [...]